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To predict product trends is to catch the wave nobody else sees coming. It requires a deeper understanding of your market, but it can guide your future product investments in a hugely profitable direction. There are a few critical processes you can undertake to accurately predict product trends. However, predicting is risky business, and it

Allocate Your Amazon PPC Budget, You know the overall PPC strategy: have an auto campaign that looks for new keywords and then gradually shift spend to the manual campaigns that will drive most of your sales. Determine your own PPC strategy by using this Amazon PPC tool! But how do you allocate your funds between

Recently, we covered the do’s and don’ts of Amazon reviews. This article continues our in-depth look at Amazon’s Terms of Service, though this time, we will examine Amazon product promotions. Unlike their reviews, the changes Amazon has made to their promotional rules remains somewhat of a mystery. Changes made to its TOS are subtle, with

When it comes to liquidating Amazon inventory, there is no one-size-fits-all solution. That’s mainly because there’s no one-size-fits-all reason for a seller to liquidate. Maybe you overstocked for the holiday shopping season. Maybe your product is slow-selling and you need to free up some capital. Or maybe it’s the right time to move on to

Amazon’s Expansion in the Middle East, The signs were there, back in 2017, when Amazon acquired the Dubai-based e-commerce giant Souq.com (the Middle Eastern equivalent of Amazon.com) for $580 million. It looked like Amazon was planning to expand. Now, less than two years later, Amazon is confirming those earlier suspicions. They’re extending their international reach

The Wholesale Formula, Making the Move to Wholesale.In July, 2014, they planned to transition from arbitrage to wholesale over a period of six months. The holiday season was right around the corner, and they wanted to capitalize on the increase in sales that usually accompany the fourth quarter. So they waited until the new year

The New(ish) E-commerce Rules, As we mentioned in the latest edition of our Amazon News Roundup, Amazon has begun actively encouraging sellers to expand globally. And if Amazon India is one of the marketplaces you’ve considered entering, then it’s important you understand their new e-commerce guidelines. First, some background.In late December the Indian government announced

Amazon Trade-In Program, Lots of us have piles of unwanted clutter in our homes — whether it be old gadgets and gizmos or books we have lying around — but sometimes we forget that our trash might be another person’s treasure. There’s hidden value in lots of items you’ve not even considered the prospect of